The Economy of Ideas: Rethinking
Property in the Digital Age (page 3 of 4)
By John Perry Barlow
Electronic Frontier Foundation
Exclusivity Has
Value
The problem with a model
that turns the physical scarcity/value ratio on its head is that
sometimes the value of information is very much based on its scarcity.
Exclusive possession of certain facts makes them more useful. If
everyone knows about conditions, which might drive a stock price
up, the information is valueless.
But again, the critical
factor is usually time. It doesn't matter if this kind of information
eventually becomes ubiquitous. What matters is being among the first
who possess it and act on it. While potent secrets usually don't
stay secret, they may remain so long enough to advance the cause
of their original holders.
In a world of floating
realities and contradictory maps, rewards will accrue to those commentators
whose maps seem to fit their territory snugly, based on their ability
to yield predictable results for those who use them.
In aesthetic information,
whether poetry or rock 'n' roll, people are willing to buy the new
product of an artist, sight-unseen, based on their having been delivered
a pleasurable experience by previous work.
Reality is an edit. People
are willing to pay for the authority of those editors whose point
of view seems to fit best. And again, point of view is an asset,
which cannot be stolen or duplicated. No one sees the world as Esther
Dyson does, and the handsome fee she charges for her newsletter
is actually payment for the privilege of looking at the world through
her unique eyes.
Time Replaces
Space
In the physical world,
value depends heavily on possession or proximity in space. One owns
the material that falls inside certain dimensional boundaries. The
ability to act directly, exclusively, and as one wishes, upon what
falls inside those boundaries is the principal right of ownership.
The relationship between value and scarcity is a limitation in space.
In the virtual world,
proximity in time is a value determinant. An informational product
is generally more valuable the closer purchasers can place themselves
to the moment of its expression, a limitation in time. Many kinds
of information degrade rapidly with either time or reproduction.
Relevance fades as the territory they map changes. Noise is introduced
and bandwidth lost with passage away from the point where the information
is first produced.
Thus, listening
to a Grateful Dead tape is hardly the same experience as attending
a Grateful Dead concert. The closer one can get to the headwaters
of an informational stream, the better one's chances of finding
an accurate picture of reality in it. In an era of easy reproduction,
the informational abstractions of popular experiences will propagate
out from their source moments to reach anyone who's interested.
But it's easy enough to restrict the real experience of the desirable
event, whether knockout punch or guitar lick, to those willing to
pay for being there.... More >>
|